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IBOD, copy or coincidence

Nadia Chair

Me pasaron un briefing para la creación de unos monstruitos para la campaña IBOD. Pedían al principio tan sólo un monstruo: color azul, dientes amarillos imitando el oro y redondo. Vamos que las posibilidades podían ser varias. Mi sorpresa fue al un día caminar por la calle y tropezarme con un vinilo en una ventana de CSOB ( banco checo ) me quedé de piedra, pues la propuesta que habían rechazado se parecía, como decirlo delicadamente... cacho! a la mía. Y pensé, cosas que pasan... Ahí esta mi propuesta y el monstruo que tienen, comparad y decirme que pensais.

They sent me a briefing for a IBOD campaign. They ordered some monsters but in the beginning just one: blue, rounded and with golden teeth. Well monster could be really different from all people who participated in the contest... Surprisely i found the monster as a vinil in a banc CSOB and i was on shocked when i saw it was quite close to proposal i sent and they refused... how to say in a softer way.. it looked pretty closed. And i thought.. these are things could happen. Here is the proposal you can judge for yourself...

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